Corona beer, a popular beverage enjoyed worldwide, is owned by the Mexican brewing company Grupo Modelo. However, it is important to note that in the United States, the ownership of the Corona and Modelo U.S. brand licenses is different.
The Ownership of Corona and Modelo U.S. Brand Licenses
In the United States, the exclusive ownership of the Corona and Modelo U.S. brand licenses belongs to Constellation Brands, Inc.
Constellation Brands, Inc.
Constellation Brands, Inc. is a leading producer and marketer of beer, wine, and spirits based in the United States. It is a well-established company known for its strong presence in the alcohol industry.
With its headquarters in Victor, New York, Constellation Brands has a diverse portfolio of popular alcoholic beverage brands, including Corona, Modelo, Pacifico, and many others.
Grupo Modelo
Grupo Modelo, on the other hand, is a Mexican brewing company and the original owner of the Corona beer brand. Founded in 1925 in Mexico City, Grupo Modelo has a rich history and a strong reputation in the brewing industry.
Grupo Modelo has grown significantly over the years and has become one of Mexico’s largest beer producers. It is known for its commitment to quality and craftsmanship, which has contributed to the success of the Corona brand.
The Corona Brand
Corona beer, with its iconic clear bottle and refreshing flavor, has become a global sensation. It is known for its association with beach culture, relaxation, and enjoyment. The brand has established itself as a symbol of laid-back, carefree vibes.
The Business Relationship Between Constellation Brands and Grupo Modelo
Constellation Brands and Grupo Modelo have a business relationship that allows Constellation Brands to market and distribute the Corona and Modelo U.S. brands in the United States. This partnership has been mutually beneficial for both companies, helping them expand their reach and further establish their brands in the American market.
Conclusion
In conclusion, while Grupo Modelo is the original owner of the Corona beer brand, the exclusive ownership of the Corona and Modelo U.S. brand licenses in the United States is held by Constellation Brands, Inc. This partnership has allowed Constellation Brands to successfully market and distribute the popular Corona beer in the American market, creating a winning formula for both companies.
