Contract brewing has become an essential part of the beer industry, allowing brands to produce their beer without owning a physical brewery. One prominent player in the contract brewing space is Genesee, a renowned brewery that offers its manufacturing services to various beer brands. In this article, we will delve into the partnership between Genesee and two notable brands, Walgreens and Stewart’s Shops, and explore how Genesee played a pivotal role in producing Big Flats beer.
The Role of Genesee in Contract Brewing
Before we dive into Big Flats beer specifically, let’s take a moment to understand the importance of Genesee in contract brewing. Genesee brewery, founded in 1878, has a rich history in the beer industry and is known for its high-quality brewing process and commitment to excellence. With their state-of-the-art facilities and expertise, Genesee has become a preferred partner for contract manufacturing.
Genesee offers contract brewing services to various beer brands, enabling them to bring their unique recipes to life. Through this collaborative approach, smaller brands can focus on marketing and distribution while Genesee takes care of the brewing process. This allows for increased flexibility and scalability in the industry, fostering growth and innovation.
Big Flats 1901: A Popular Beer Brand
Now let’s turn our attention to Big Flats 1901, a well-known beer brand that has gained popularity in recent years. Big Flats 1901 is a beer that you may have come across at your local Walgreens store. This budget-friendly beer has gained a loyal following due to its affordability and quality.
Genesee plays a crucial role in the production of Big Flats 1901. Under a contract brewing agreement, Genesee manufactures Big Flats 1901 for Walgreens, allowing the brand to offer customers an affordable and enjoyable beer option. With Genesee’s expertise and production capabilities, Big Flats 1901 has been able to establish itself as a reliable and accessible beer choice for many consumers.
Partnership Between Genesee and Walgreens
The partnership between Genesee and Walgreens is a testament to the effectiveness of contract brewing. Genesee’s state-of-the-art brewing facilities and industry knowledge combined with Walgreens’ marketing and distribution network have created a win-win situation for both parties.
Through this collaboration, Big Flats 1901 has been able to gain significant visibility and reach through Walgreens’ extensive retail presence. The production and distribution process is handled seamlessly, ensuring a consistent supply of Big Flats 1901 to meet the growing demand from beer enthusiasts.
Stewart’s Shops: Another Contract Brewing Collaboration
In addition to the partnership with Walgreens, Genesee has also joined forces with Stewart’s Shops, a popular convenience store chain. Together, they have brought two unique beer brands to the market – Stewart’s Brew Beer Ice and Stew Brew.
Stewart’s Brew Beer Ice and Stew Brew are prime examples of the successful collaboration between Genesee and Stewart’s Shops. By leveraging Genesee’s contract brewing services, Stewart’s Shops has been able to expand its product offerings and cater to the preferences of its customers. This collaboration has allowed for experimentation with different beer styles and flavors, ensuring a diverse range of options for beer enthusiasts to enjoy.
Conclusion
Contract brewing has revolutionized the beer industry, enabling brands like Big Flats 1901, Stewart’s Brew Beer Ice, and Stew Brew to bring their unique creations to the market without the need for a physical brewery. Genesee’s expertise in contract manufacturing has played a pivotal role in the success of these brands, allowing them to focus on marketing and distribution while ensuring top-notch brewing quality.
The partnerships between Genesee and Walgreens, as well as Stewart’s Shops, demonstrate the power of collaboration in the beer industry. Through these alliances, Genesee has solidified its position as a trusted contract brewing partner, paving the way for future innovations and exciting beer offerings.
