When it comes to the sparkling cider industry, one name stands out among the rest: Martinelli. With a legacy dating back to 1868, Martinelli and Company has become synonymous with high-quality apple products and beverages. But who exactly owns this iconic brand? The answer is simple – Martinellis is still proudly owned and operated by the Martinelli family.
A Legacy of Excellence
For over 150 years, the Martinelli family has been dedicated to crafting the finest apple cider and apple juice available. From the vineyards to the bottling line, every aspect of the production process is carefully overseen by members of the Martinelli family. This commitment to maintaining a personal touch is what sets Martinellis apart from other companies in the industry.
Rooted in Watsonville, California
Located in Watsonville, California, Martinellis has deep roots in its community, both figuratively and literally. The company’s headquarters and orchards have been nestled in this picturesque town since its inception. In fact, Watsonville itself is celebrating its 150th anniversary in 2018, marking a long-standing relationship between the Martinelli family and the town they call home.
A Passion for Apples
One cannot talk about Martinellis without mentioning their unwavering passion for apples. The Martinelli family understands the importance of high-quality fruit in their beverages, which is why they take great care in selecting the finest apples for their products. From sweet Gala apples to tart Granny Smiths, each variety is chosen for its unique flavor profile and contribution to the final product.
From Tree to Bottle
The journey from tree to bottle is a meticulous process at Martinellis. The company’s orchards span across acres of fertile land, where the apples are nurtured and allowed to ripen naturally. Once the apples have reached their prime, they are carefully hand-picked by experienced orchard workers. These apples are then pressed to extract the purest juice, ensuring that every drop captures the essence of the fruit. The juice is then skillfully blended and carbonated, creating the signature sparkling cider that Martinellis is known for.
Family Values and Tradition
What truly sets Martinellis apart is their unwavering commitment to family values and traditions. With each generation, the guiding principles of integrity, quality, and innovation are passed down, ensuring that Martinellis continues to thrive. This familial approach is not only reflected in their business practices but also in their dedication to supporting local communities and sustainability efforts.
A Recognized and Trusted Brand
Martinellis’ dedication to producing exceptional products has garnered them a loyal following over the years. Their brand is widely recognized and trusted, both nationally and internationally. From their classic sparkling cider to their apple juice blends, Martinellis’ commitment to excellence resonates with consumers who appreciate the simple pleasure of a well-crafted apple beverage.
Continued Success and Innovation
While Martinellis remains true to their heritage, they also embrace innovation and adapt to evolving consumer preferences. Over the years, they have introduced a range of new products, including organic options and convenient single-serve bottles. This commitment to staying current while maintaining their core values is what keeps Martinellis at the forefront of the industry.
Conclusion
In conclusion, Martinellis is owned and operated by the Martinelli family. Their legacy of excellence, dedication to quality, and commitment to family values have solidified their position as a trusted and renowned brand in the sparkling cider industry. From their roots in Watsonville, California to their continued success and innovation, Martinellis is a name synonymous with exceptional apple beverages.
